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GENERAL INFORMATION

Main Contact: For story ideas, press relations, or co-branding opportunities, please contact Melissa at 858/586-1202 or melissa@spearhall.com.

Background: The La Jolla Festival of the Arts is a non-profit art festival held annually since 1986 that showcases up to 200 of the west's finest artists.  There is a music stage that features regionally-prominent musicians, celebrity authors and book signing events, a food court, street chalking demonstrations by nationally-recognized artists, community service organizations, and a special events area with a different feature each year.  The Festival raises funds on behalf of the Torrey Pines Kiwanis Club to provide sports and recreation opportunities for disabled San Diegans as well as wounded warriors returning from Iraq and Afghanistan.

Story and Photo Opportunities: There are many advance story opportunities and the photo opportunities are colorful and unique.  The La Jolla Festival of the Arts provides a great source of storylines regarding the creative process and artistic development.  Our artists represent every medium imaginable and live in communities throughout the western US. The visuals here are outstanding in color, presentation, and design.  The La Jolla Festival of the Arts is a fundraiser of the Torrey Pines Kiwanis Club, which raises tens of thousands of dollars annually to provide sports and recreational activities to disabled persons.  Many of our beneficiaries have lost all or much of their traditional funding and now rely on organizations such as ours to continue their community service.  If your beat includes disabled rights, adaptive sports, wounded warriors, veterans affairs, water sports, snow skiing, tennis, basketball, and high school sports funding issues - let us help you tell a great story.  Please contact Melissa at 858/586-1202 or melissa@spearhall.com.

Media Co-sponsor Opportunities: We appreciate all publicity for this charitable event and do our best to support and provide promotional opportunity for our media sponsors, as well.  Please contact Melissa at 858/586-1202 or melissa@spearhall.com.  

Interview and Speaking Opportunities: Our Festival Chair is Don Ludwig, a retired executive of SeaWorld, and seasoned public speaker.  We can also make available our Festival beneficiaries, who may include athletes, disabled veterans, or their parents.   Please contact Melissa at 858/586-1202 or melissa@spearhall.com.

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PRESS RELEASES

October 9, 2009
2009 LA JOLLA FESTIVAL OF THE ARTS RAISES OVER $200,000 FOR LOCAL CHARITIES!


LA JOLLA, Calif. (October 9, 2009) - The La Jolla Festival of the Arts, produced by the Torrey Pines Kiwanis Foundation, celebrated its 23rd anniversary in June with surprising results. More than 8,500 people attended, despite unfavorable weather, heavy local competition and a soft economy.  The proceeds from the Festival will enable the Torrey Pines Kiwanis Foundation to pledge over $200,000 to over 30 local disabled-related programs in San Diego, including programs that support rehabilitative programs for disabled veterans returning from Iran and Afghanistan. 
 
“We are thrilled that both the artists and the visitors appreciated the quality of the Festival we produced this year,” said Ronn Rohe, 2009 Festival Chair.  “Through careful artist selection, a reasonable gate admission, and complementary events, our visitors were able to enjoy a La Jolla experience while our artists gained access to a receptive audience.”
 
The La Jolla Festival of the Arts is now entering its third decade, having started as a small fundraiser for the Torrey Pines Kiwanis Club.  The once small Festival has now blossomed into a much-anticipated regional event that raises tens of thousands of dollars for disabled persons throughout San Diego.  The Festival has raised well over $1 million dollars since its inception in 1987.
 
Spanning a dozen art disciplines, nearly 200 of the finest artists from around the nation, with a special inclusion this year from Mexico’s top emerging artists, showcased their work at this year’s Festival.  Event attendees also enjoyed a variety of cuisines in the Festival food area, experienced incredible chalk paintings and listened to live entertainment.
 
The 2009 Festival was sponsored in part by Time Warner Cable, Mind & Body Partnerships, eLiveLife.com, San Diego Business Journal, Ability Center, Club Cohiba, San Diego Home/Garden Magazine, San Diego Firefighters, San Diego County Credit Union, La Jolla Light, Sequoia Solar, Coldwell Banker, Ford, UCSD Shiley Eye Center, La Jolla Village News, Westfield UTC and TLC Laser Eye Center.  For more information please visit www.lajollaartfestival.org or call (858) 586-1202.
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February 3, 2010
2010 LA JOLLA FESTIVAL OF THE ARTS BOARD ANNOUNCED

The 2010 Board has been announced for the 24th Annual La Jolla Festival of the Arts, scheduled for June 26-27 on the UCSD Campus.  Board members who have been selected for the 2010 show include Don Ludwig (Chairman), Ronn Rohe, Robert Metz, Shelly Hall, Larry Burdt, Peter Ballantyne, Jim Spievak, Ted Pena, Will Rogers, Steven Goldstein, Charlotte Goldstein, Roy Warfield, Bob Sarlin and Carol Holland.

Produced annually by the Torrey Pines Kiwanis Foundation, the Festival’s mission is to provide the highest quality arts and entertainment experience in support of recreational and educational programs for San Diegans with disabilities.

The La Jolla Festival of the Arts is renowned as one of the top rated art shows in the West as the Festival hosts nearly 200 award-winning local and national artists from various artistic disciplines.  Event attendees will enjoy a variety of cuisines in the festival food area, view and interact with nationally recognized Madonnari (chalk artists) as they turn an asphalt canvas into a beautiful street of colors, view a variety of stage music each day, and take their children to the dedicated children’s area with interactive booths, hands-on games and activities.
 
This year will also include celebrity and chef author lectures/demonstrations and book signings, a unique car show, and live music performed throughout the venue.
 
Since the Festival’s inception, the Torrey Pines Kiwanis Foundation has donated nearly $1 million in funds to programs for San Diegans with disabilities.  With the support of these proceeds, the beneficiaries continue their efforts in pioneering programs and fostering the enjoyment of sports and hobbies to children and adults in the disabled community, building self-esteem, and bringing joy to life.

The La Jolla Festival of the Arts will take place on Saturday, June 26th and Sunday, June 27th, from 9:00 a.m. to 5:00 p.m. at the University of California San Diego’s East Campus, located at Genesee Avenue and Regents Road. Admission price is $10 and children 10 and under are free.  For general information about this year’s Festival call (858) 456-1268, e-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it or visit www.lajollaartfestival.org. Media and exhibitor information can be obtained through SpearHall Advertising & PR at (858) 586-1202.
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